Customer Research Analyst
Our Research Analysts contribute to the development and administration of corporate marketing programs. This position can be filled as an Associate Marketing Analyst (Associate Customer Research Analyst), Marketing Analyst (Customer Research Analyst) or a Senior Marketing Analyst (Senior Customer Research Analyst), based on the qualifications and experience of the selected candidate. For this position, Sentry does not offer employment to holders of F-1, J-1, and H-1 Visas.
What You'll Do
As a Customer Research Analyst, you will:
- Collect, analyze, and maintain market research used in the development of marketing programs. Prepare reports that interpret market conditions and potentials.
- Collect marketing intelligence regarding marketing and brand performance.
- Create tools and reporting and which measures and communicates the effectiveness of Sentry’s current customer experience.
- Administer customer survey development. Design survey drafts and build questionnaires within Qualtrics Explore survey platform.
- Create reports and data visualization dashboards as necessary, including system-generated reports and additional analysis in excel as needed.
- Design and facilitate qualitative customer panel and design reporting of results.
- Participate in the development of a customer outreach program. Help define protocol for customer follow-up.
What it Takes
- Bachelors Degree or equivalent work experience.
- 2 or more years of related work experience preferred.
- Marketing and database experience is preferred.
- Ability to learn, understand, and apply a wide range of company products, services, and marketing strategies.
- Excellent written and verbal communication skills.
- Strong analytical skills to include working knowledge of complex statistical analysis, spreadsheets, and database applications preferred.
- Qualtrics Explore and Qualtrics XM Discover experience strongly preferred.
- Experience in strategy and relationship management preferred.
- Working knowledge of CX experience best practices preferred.
What You'll Receive At Sentry, your total rewards go beyond competitive compensation. Below are some benefits and perks that you’ll receive.
- Sentry is happy to offer flexibility through a scheduled Hybrid work model. Monday and Friday work from home if you choose to, Tuesday through Thursday you’ll work in office.
- As a Sentry associate, you will have an in-office workspace and materials for your home office. In addition to the laptop, you will receive prior to your start, Sentry will provide equipment for your home office.
- Meal Subsidy available for associates who report to an office.
- 401(K) plan with a dollar for dollar match on your first eight percent, plus immediate vesting to help strengthen your financial future.
- Continue your education and career development through Sentry University (SentryU) and utilize our Tuition Reimbursement program
- Generous Paid-Time Off plan for you to enjoy time out of the office as well as Volunteer-Time off
- Group Medical, Dental, Vision, Life insurance, Parental leave, and our Health and Wellness benefits to encourage a healthy lifestyle.
- Well-being and Employee Assistance programs
- Sentry Foundation gift matching program to encourage charitable giving.
About Sentry We take great pride in making Forbes’ list of America’s Best Midsize Employers. A lot of different factors go into that honor, many of which contribute to your job satisfaction. Our bright future is built on a long track record of success. We got our start in 1904 and have been helping businesses succeed and protect their futures ever since. Because of the trust placed in us, we’re one of the largest and financially strongest mutual insurance companies in the United States. We’re rated A+ by A.M. Best, the industry's leading rating authority. Our headquarters is in Stevens Point, Wisconsin, with offices located throughout the United States. From sales to claims, and information technology to marketing, we enjoy a rewarding and challenging work environment with opportunities for ongoing professional development and growth. Get ready to own your future at Sentry. Opportunities await! Talent Acquisition Specialist Thank you for your interest in Sentry! Katelynne Rivera [email protected] Equal Employment Opportunity Sentry is an Equal Opportunity Employer. It is our policy that there be no discrimination in employment based on race, color, national origin, religion, sex, disability, age, marital status, or sexual orientation. Apply To This Job